"Not all of the ‘tools’ in my toolbox are in the form of an app or program. One idea that has served me well as the community manager for Fast Company is to never stop being the customer. It’s not a “tool” in the traditional sense, but I would consider insights like this to be of equal or greater importance in helping you do this job well. Tools come and go. But people matter most. If you can remember to stay focused on people, you’ll never lose your way."
— Sheena Medina, community manager at Fast Company, to Mashable.
