The Final Super Bowl Numbers, Twitter Records and BuzzFeed: Hot or Not?

In the final three minutes of the Super Bowl, there were 10,000 Tweets per second (Techcrunch)

Brands scored 2x the likes by posting about the Super Bowl (Techcrunch)

Brands scored on Facebook during the Super Bowl; engagement soared 60% (AllFacebook)

Most Super Bowl Tweets were not about the game (Mashable)

Brand or celeb? Social media shows who Super Bowl ads helped most (Mashable)

The top 15 Tweets-per-second records (Mashable)

How BuzzFeed got hot (Romenesko)

Readers are open to theories that organize their experiences (Poynter)

Should social media be taught in journalism or business school? (10,000 Words)

Why Pintrest is 2012’s hottest website (CNN)

News organizations plunge into video productions (NY Times)

Can Facebook really bring about a more peer-to-peer, bottom-up world? (Techdirt)

Those millions on Facebook? They actually visit (Techcrunch)

Zuckerberg’s real genius: building the Wal-Mart of social networks (Huffington Post)

Is Pintrest the social network for moms? (Momania)

Occupying the Wall Street Journal (The Atlantic)

Social media steps to an outstanding Facebook page (Social Media SEO)

Google woos developers to Google+ (CNET)

How apps are making the third screen a primary screen for historical TV (MediaShift)

Anticipation and expectation: did Esquire’s story trailer work? (Neiman)

Don’t overestimate BuzzFeed as a serious news site (Poynter)